Career at Excellent
We value our people as much as we value our clients.
At Excellent Publicity we are a passionate group of people dedicated to making lasting relationships and help building Brands. We’re looking for amazing talent who want to grow professionally, deliver results and preserve our client – centered culture. If you think that we are right fit for you, do drop in your profile
@ sarayoo@excellentpublicity.com
Experience
3 to 6 Years
Job Summary
We are seeking a strategic and results-driven professional In-app and OTT advertising to join our dynamic team. The ideal candidate will be responsible for developing and executing media strategies that align with client goals, managing budgets, and optimizing campaign performance across various platforms. This role requires strong analytical skills, a deep understanding of emerging ad technologies, and the ability to communicate effectively with clients. The Media Buyer will also play a key role in exploring innovative formats and maintaining strong relationships with platform partners to ensure seamless campaign execution and maximum ROI.
- Create and implement in-app and OTT media strategies aligned with client goals.
- Plan and execute media buys on in-app and OTT platforms, optimizing for audience engagement.
- Manage and optimize budgets, negotiating cost-effective placements on apps and OTT channels.
- Track and report on campaign metrics (impressions, engagement, ROI), providing actionable insights.
- Act as primary contact for clients, providing regular updates and performance reports.
- Ensure ad content is tailored and optimized for in-app and OTT formats to maximize impact.
- Build and maintain relationships with in-app and OTT platforms, ensuring smooth campaign execution.
- Explore and test new ad formats, technologies, and platforms for enhanced results.
- Media Buying & Budget Management
- Campaign Optimization & ROI Tracking
- Client Communication & Reporting
- Ad Content & Format Optimization
- Platform & Vendor Management
- Data-Driven Decision Making
- Emerging Ad Tech & A/B Testing